Hi, I'm Kristen Morith 

I'm a T-shaped product designer with five years of experience who specializes in UX research

Hey there, this is the default text for a new paragraph. Feel free to edit this paragraph by clicking on the yellow edit icon. After you are done just click on the yellow checkmark button on the top right. Have Fun!

Used lean experiments to validate demand for non-financial retirement product for a Big 5 Canadian bank 

ROLE: On a combined team of 3 UX designers, I undertook user interviews, comparative and competitive analysis, created personas, hosted ideation workshops, wrote value propositions, and created conceptual designs. 

Improved search and browsing experience on Canadian luxury men’s clothing store website 

ROLE: As the only UX designer on a combined 13-person team of developers, product strategists and designers, I researched patterns and best practices, wire framed, prototyped using InVision, hallway tested, and presented my designs to stakeholders.

Led qualitative and quantitative research study to improve remote work experience at Myplanet 

GOAL: Understand individuals’ perspectives and experiences of working from home during the COVID-19 pandemic, so that we might be able to better support them and their teams.

ROLE: Planned and executed an internal research study of the remote work experience at Myplanet and collaborated with the director of culture to turn findings into action.

Winner of Vision Zero Hackathon: Made it easier for decision-makers to access the collision data they need to improve road safety for all

ROLE: Led 7-person team of developers and designers. Undertook user research, and created sketches, wireframes, high fidelity designs, and prototypes. 

Nice to meet you.

I excel at leveraging my qualitative and quantitative research skills to design elegant solutions to complicated problems in the B2B space.